The trick is to reach the right crowd

Ray from Woongarrah in New South Wales was hoping his ‘Bikes For Sale’ advertisement on The Bike Shed Times would find a buyer for his 1972 Honda CB750 — but he couldn’t have dreamed how quickly he would get a result.

The bike was in excellent condition and had been fully restored, with an asking price of $18,000.

And the advert found a buyer all right — in just seven hours!

The Bike Shed Times Editor Peter Terlick said the secret to success for ‘Bikes For Sale’ classified advertisements was all about the audience.

“There are plenty of ways to advertise a bike for sale these days,” Mr Terlick said.

“But the trick is to reach the right crowd. The Bike Shed Times readership is a community of thousands of Australian motorcycle enthusiasts and collectors, comprising many older blokes who know and love their classic bikes,” he said.

“So when you put your old bike up for sale with us, you can be confident you are putting it front of the right people to give the very best chance of finding a buyer.”

The Bike Shed Times has a free renewal policy for its ‘Bikes For Sale’ adverts, enabling bikes that don’t sell in the initial 12-week period to be re-listed free of charge.

“After all,” Mr Terlick said “not every bike sells in seven hours!”


Peter Terlick